Tuesday, June 2, 2026

design notes...

 It’s simple:

If you are designing a mop, talk to your house help maid and design with

If you are designing a car jack, talk to the car driver, an older man or a woman and design with

If you are designing a kitchen appliance talk to your grand mom and design with her

If you are designing a Govt. public mobile app talk to the daily wage Krishna or Fatima and design with

If you designing a school text book, talk to the blind kid and design with

If you are designing a plumbing wretch, talk to a single mother and design with

If you are designing a bathroom, talk to the oldest one in the family and design with

If you are designing the car seats, talk to your pregnant sister and design with

If you are designing a portable music system, talk to your deaf friend and design with

If you are designing a class note book, talk to the left handed student and design with

If you a furniture designer, design the bed not the cot

If you get a house to design, design the home

Friday, April 24, 2026

Tuesday, March 10, 2026

Masters in Design: Design Value Pushers

This curriculum content outlines key pointers for a progressive Masters in Design program, fostering deep expertise in design with compatibility, alignment into the leadership in oragnisational practice. It builds from foundational design appreciation to strategic design leadership, integrating systems to design thinking, innovation, and ethics. 

Core Curriculum Key Pointers

  • Design Appreciation & Adoption
    Aesthetic sensibility towards design principles, empathetic user connect within cultural diverse contexts.
  • Design Thought & Adaptation
    Evolving design methodologies to respond to dynamic challenges.
  • Research for Design
    Innovative inquiry methods tailored to design innovation and problem-solving.
  • Contextual Mindfulness
    Awareness of cultural, economic, environmental, and societal influences on design.
  • Conceptual Liberty
    Encouraging bold, unconstrained ideation and boundary-pushing creativity.
  • Visualisation & Demonstration Skills
    Mastering tools for communicating complex ideas through visuals and prototypes.
  • Intent Clarity
    Defining purpose-driven design outcomes with the intended goal of purpose.
  • Artefact/Product Service System Design
    Holistic development of tangible products, services, and integrated systems.
  • Action Inclusive Thought & Design
    Participatory processes that embed stakeholder agency from ideation to implementation.
  • Negotiate Design Requirements over Business Goals
    Balancing creative integrity and user agency with commercial viability and strategic alignment.
  • Innovation/Technology & Social
    Bridging tech with socially responsible outcomes.
  • Strategy & Presentation
    Formulating design strategies and pitching them effectively to stakeholders pushing design value.
  • Creatives Management
    Leading teams of creatives through collaborative workflows keeping the excellence in design value 
  • Design Leadership
    Guiding projects toward design-centered transformation in a transdisciplinary oraganisation.
  • Design Ethics & Policy Framing
    Embedding moral frameworks and influencing policy for sustainable and forward looking design practices.