Ravishankar Design

  Look at Potential, not the Product Traditional Creative Industry | An Abstract which was written for a proposed paper. The paper and the supporting case studies of work done in the ‘Indian handicraft sector’ (the term which will be re interpreted later by the author) envisions a way forward for the sector’s future sustenance. To begin with it rewinds briefly to the pre and post Gandhian thought of an industrial containment of Indian maker of things (professional skill/wrutti) who supported the needs of customers indigenously, locally and traditionally. In the introduction it describes the present scenario of Govt. and corporate sector intervention to scale up the handicraft business through schemes, etc and its affects at a micro and macro level. Hand-Craft in India in the past has been an industry which was indigenous and catered to localized needs. Today by calling it craft it is being placed in a glorified situation, thereby isolating it and non inclusive in the mai...

It comes from the collective us. What is it that we dream or think or feel of its being. In its day to day fluidness In its tomorrow to be, an orbit to sustain and the day after for its trajectory. With its presence of the dreamt, action and felt conscience. I phrased Conscience as an entity,  rather than saying Vision and mission. One must state and experience the Conscience of their Institution, enterprise or government. This aspect maybe the preferred state, next paradigm of future holistic humanistic sustenance, with all our choices of joy and freewill.